"Enjoy the journey; the destination is already here."

-Eric Lee Usher

Innovator | Author | Philanthropist

MEET ERIC

Eric is all about growth, connection, and community.

Eric Lee Usher is a tech founder, entrepreneur, author, and philanthropist who has been making his mark across several industries for the past 17 years. He is the President of Heraclius, a digital marketing and business development agency that positively impacts the bottom line of a wide range of clients. As a member of the NMSDC®, Heraclius helps mentor and expand the companies of numerous Minority and Women Owned businesses both domestically and internationally.

As a business owner and entrepreneur who cares about community, Eric trains colleagues who are determined to succeed. Using his complimentary E Workbook, business owners can move in a more profitable direction. Eric understands the necessity of trust, especially for black-owned businesses, and so he shares his business model so that others can gain the tools and confidence to grow.

“I challenge all business owners to take their business to the next level with my complimentary AVA Virtual Training. I will personally train you and your team to use a business system that works. By investing your time and committing to implementing the system, you will be able to enlist Just Ask Ava to continue to do work that frees up your time to do what you do best.” -Eric

Know your marketing numbers and eliminate wasted spending.

Marketing Analytics: I will train you on the top marketing channels businesses use to succeed. You’ll use the value of each marketing dollar to extract the maximum R.O.I (Return On Investment). This training is accompanied with an E-Workbook. Q&A time is available after each training.

Optimize your customer experience process.

Customer Experience Optimization: Having a strong and positive customer experience process is huge in your company’s financial success and reputation. I will personally guide you in building your S.O.P (Standard Operating Procedures). This training is accompanied with an E-Workbook. Q&A time is available after each training.

Marketing Analytics: I will train you on the top marketing channels businesses use to succeed. You’ll use the value of each marketing dollar to extract the maximum R.O.I (Return On Investment). This training is accompanied with an E-Workbook. Q&A time is available after each training.

Customer Experience Optimization: Having a strong and positive customer experience process is huge in your company’s financial success and reputation. I will personally guide you in building your S.O.P (Standard Operating Procedures). This training is accompanied with an E-Workbook. Q&A time is available after each training.

BUSINESS PORTFOLIO

Heraclius is a professional services and marketing agency. Heraclius serves as a member of NMSDC (National Minority and Development Council) specializing in branding, business development, SEO/PPC marketing, social media activation and strategic planning. Our objective is to build effective and beneficial partnerships. 

Just Ask AVA was established to help business owners and professionals increase their revenue by focusing on improving their marketing numbers and optimizing their customer experience.

Just Checking In makes keeping connected simple. With our innovative app, we send you 3 daily reminders to check in with your 3 chosen contacts. You are prompted to check in, and if you don’t within 24 hours, your contacts are then notified, giving them the option to check in with you!

Prophytes is a community for Divine Nine members who are serious about empowering each other to thrive personally and professionally. Our members believe that by connecting our resources, education, and pledges to honor our Divine Nine legacy of Black fraternities and sororities…

Moolah Mobile is a Home-Screen rewards app that helps you turn your mobile home-screen into money by helping you sell ad space on your mobile home screen. Moolah Mobile offers you a custom Android homes screen that enables you to start selling advertising space on your phone.

AUTHOR- ERIC LEE USHER

Pledging For Success,
by Eric Lee Usher

When everything you’ve worked for is gone in the blink of an eye…do you cut your losses, or do you KEEP GOING?

“Success” is such a ‘loaded’ word that holds a different meaning for each of us. My goal with this book is to highlight the process that I personally experienced, and with a nod to the millions of people before me who felt giving up was the only option.

Why Top Business Owners Know it is VITAL to Have a SOP (Standard Operating Procedure) and How To Create Your Own, by Eric Lee Usher

A Standard Operating Procedure 

 (SOP) is a document that instructs workers on how to execute one or more activities of a business process. It provides clear-cut directions and step-by-step instructions for team members, employees, and assistants within a company to complete certain processes and tasks.

Know Your Numbers, Grow Your Business, by Eric Lee Usher

Your marketing numbers tell your business story. The first step in determining the effectiveness of your current marketing campaigns is gathering the stats for each promotion. Knowing the numbers behind your business is essential because it can help you make informed decisions that have the potential to make a big impact on your business, your growth, and your bottom line. This e workbook is your step-by-step guide for understanding how to use your numbers to grow.

VIDEOS BY ERIC

How to Launch an App: How many functions should my...

Is Your Pride Blocking Your Blessings?- Life and...

How to Launch an App: What is the Wireframe and Flow...

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